[Video] Your Inner Workflow Team

“…every creative effort is a bit like an A-Team episode. It requires four different mindsets – four distinct personalities with different skills and attitudes.”

This video presents one of the core ideas of Worklfow in under 4 minutes. If you prefer reading, a transcript appears below.

When I was a kid there was a famous series I used to watch, called The A-Team. In case you’re not familiar with it: it’s about a group of 4 guys, each with a unique personality and a specific set of skills. Hannibal was the man with the plan and a master of disguise; BA was a hot-headed muscle man and an excellent driver; ‘Face’ was a con artist with a soft spot for pretty girls; and Murdock was the barking mad pilot who could fly anything. And of course, every mission these guys had, somehow required most of these skills.

I was reminded of this TV series because in fact, every creative effort is a bit like an A-Team episode. It requires four different mindsets – four distinct personalities with different skills and attitudes.

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